Brand Revitalization
Assisting clients fortify their corporate identity by analyzing the dynamics of your market and providing your brand's current positioning in relation to competing brands.
Due to the rapidity with which markets change, brands can quickly lose relevance with target audiences. As such organizations need to continually assess the brand from an external, end-buyer’s perspective. Revitalizing a brand allows your customers to rediscover the value that the brand gives them, revitalizing further supports new business development by repositioning the brand in the altered scenario.
RCI; that would be us; specialize in helping clients fortify their corporate identity by analyzing the dynamics of your market sector and providing an in-depth as-is report of your brand's current positioning in relation to competing brands.
We bring big ideas to fruition by:
- Identifying the changes in the market and activities of a brand’s competitors.
- Identifying changes in customer perception and expectations.
- Redefining the brand vision and brand goals into something that communicates well.
- Redefining and communicating the corporate and brand values.
- Creating a new corporate identity that is a true reflection of your brand direction; as and when necessary.
Recent ProjectsDeveloped complete web solution to highlight the extensive product range with easy CMS which essentially places the reigns in the hands of the client for easy update. Integrated is an e-Commerce package not just for online sales but with the added flexibility of a versatile module for offering special promotions packages.
Recent ProjectsThe Order Management Application allows the manufacturing company to manage and process the orders placed by various distributors located all over the country. The order details are stored and processed further to generate and upload various reports that are mailed by the customer support team to the distributors to provide information on the amount of stock they need to maintain for the following.
Recent ProjectsA crisp web designed planned, structured and developed to promote their services and promise of ‘a great flying experience’.
Recent ProjectsRCI developed customized a secure online policy document application service to meet the PCI DSS compliance standards to specifically address Requirement 12 of the specification which calls for the establishment of an information security policy and program. Development of customized security policy document with e-Commerce service for developing online transactions not just between B2B but also between B2C.
Recent ProjectsRCI developed Rapid Off Shore Employment Scheduler application, an easy-to-use project and resource scheduling application. Designed specifically for resource and project managers. The Web Resource optimizes employee management through employee tracking, skills assignment, and resource and project forecasting.
Recent ProjectsRCI developed Rapid Off Shore Employment Scheduler application, an easy-to-use project and resource scheduling application. Designed specifically for resource and project managers. The Web Resource optimizes employee management through employee tracking, skills assignment, and resource and project forecasting.
Recent ProjectsRCI developed CASTA Scheduler/HR Tools, a web-based resource management scheduling solutions application specifically engineered for the gaming industry which optimizes resource management performance to increase efficiency and profitability.
